How to Prep Your Lips Before Gloss (And Why It Changes Everything)

How to Prep Your Lips Before Gloss (And Why It Changes Everything)

You can have the most luxurious gloss in the world — and if your lips aren't prepped, it still won't look the way you imagined. Great lip looks start before the product ever touches your lips. This is the step most people skip, and it's the one that changes everything. You were chosen for the full experience. Here's how to prepare your lips like a pro.

Why Lip Prep Matters

Unprepped lips — dry, flaky, or dehydrated — cause gloss to sit unevenly, fade faster, and emphasize texture instead of hiding it. A proper prep routine takes less than five minutes and makes your liner sharper, your gloss more vibrant, and your overall look more polished.

Step 1: Exfoliate to Remove Dry Skin

Start by gently buffing away any dry or dead skin. You can use a soft toothbrush in small circular motions, or reach for a dedicated lip scrub. Our Chosen by Beauty Lip Scrubs are formulated to exfoliate without stripping — leaving your lips smooth, soft, and ready for color. Do this 2–3 times per week, or any time before a gloss application.

Step 2: Hydrate and Moisturize

After exfoliating, your lips need moisture. Apply a nourishing lip balm and let it absorb for 1–2 minutes. This seals in hydration and creates a smooth, plump surface. Avoid heavy, waxy balms right before gloss — they can prevent liner from adhering properly. A lightweight, fast-absorbing formula works best.

Step 3: Blot Away Excess Balm

This step is often overlooked. Before applying liner or gloss, lightly blot your lips with a tissue to remove any excess balm. Too much moisture on the surface will cause your liner to slip and your gloss to slide off faster. A quick blot leaves just enough hydration without the slippage.

Step 4: Prime with Lip Liner

Now your lips are ready for liner. Apply your CHOSEN Creamy Lip Liner starting at the cupid's bow, working outward in short strokes, then fill in the entire lip. This step does double duty: it defines your shape and creates a base that anchors your gloss for all-day wear.

Step 5: Apply Your Gloss

With prepped, lined lips, your gloss will apply more evenly, look more vibrant, and last significantly longer. Layer on your favorite shade from our CHOSEN Luxury Lip Gloss with LED Light & Mirror for a high-shine finish that turns heads — or explore the rich, bold tones of our Red Rose Luxury Lip Gloss Collection.

Quick Lip Prep Routine (Under 5 Minutes)

  • ⏱ 1 min — Exfoliate with a lip scrub
  • ⏱ 2 min — Apply lip balm and let it absorb
  • ⏱ 30 sec — Blot away excess moisture
  • ⏱ 1 min — Line and fill with lip liner
  • ✨ Apply gloss and go

Prep Is an Act of Intention

Taking a few extra minutes to prep your lips isn't vanity — it's intentionality. It's choosing to show up fully, in every detail. That's what Chosen by Beauty is about. Shop our full lip care lineup — from Lip Scrubs to Creamy Lip Liners to our signature Luxury Lip Gloss — and build your perfect prep-to-gloss routine.